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Secrets of Trade Show Success
The ropers at Annie Oakley's Real Western Dudette Ranch were all riding high in the saddle. It was just before their first ecotourism and adventure travel trade show in Chicago, and they just knew they would rope in big sales.
5 Tips to Heat Up Your On-Line Marketing Using Off-Line Tactics
The internet of course brings a huge arena of marketing opportunities for you. The ability to do business with people around the world has now been made readily available through a web site and email.
The 7 Commandments of Marketing
Marketing is the key to success with any business, online or traditional. You can have a website or business location.
The A-Z of Exhibiting Overseas
Exhibiting overseas is one of the fastest and most cost effective ways to identify the best foreign markets for your products/services. International trade shows and fairs offer opportunities for multilateral contacts and business deals.
Overcoming Resistances To Marketing a Practice-Part 2
In Part 1 of this article, "Resistances to Marketing a Practice" the seven most common resistances helping and healing professionals (counsellors, therapists, naturopaths, homeopathetic doctors, massage therapists, body workers, etc.) have to marketing a practice were identified.
Recipe for Success
Special event and a special recipe- hand it out on a business card.I have seen many real estate people, give out recipes with their newsletter.
Gift Cards - Is It Time to Use Them for My Business?
You're probably thinking, here we go again somebody is trying to sell me something that I really don't need. I'm sure it will benefit them, but will it benefit me? Firstly let me say that my company, Solutions Ink does sell gift and loyalty cards.
Simple Marketing Strategies Versus an SEO Line of Attack!
Each and every day those of us on the Internet are bombarded with information about Search Engine Optimization and all that goes along with it. For the majority of folks who are promoting a business online, this can often lead to confusion especially when it comes to understanding key words, meta tags and title tags.
Incestuous Relationship Between Football and Marketing
Thousands eyes were fixed. Hearts were beating hard against the chests.
Four Simple Ways to Cut Your Trade Show Marketing Budget in Half
Many times when a trade show is planned for there isn't someone who watches the budget and tracks where the money goes. But, if you do want to know where your trade show marketing dollar goes and want to do better, this article is for you.
Marketing vs Selling - Why Theres A Difference
Marketing is something that we do to let people know what products we have to offer.Selling is something that we do to show people that the products we have to offer are of value to them.
How to Use Direct Response Post Card Decks as a Valuable Market Research Tool
Market research specialists have discovered a new tool which enables them to quickly identify target market cells, measure buyer acceptance, test new product or service concepts quickly and inexpensively and survey market characteristics..
The Power Of A Story
If you want your marketing to be effective, you absolutely must connect emotionally with your prospects. And one of the best ways to do that is by telling a story.
Want to Increase Your Business? First You Need to Understand where You are at!
Are you having trouble understanding basic situational marekting concepts? Then this article is for you.Alex Margarit shows you a simple step by step way on how to put together a basic situational analysis.
Your Marketing Message
Your message is first among your weapons in the battle of perceptions.Your message allows you to accomplish many things.
7 Ways to Evaluate Your Marketing Plan
Business owners often find it difficult to know whether their marketing tactics are working. This can be especially tricky when you use a combination of marketing activities simultaneously, or if using personal-contact tactics such as networking.
Youre Halfway There!...Or Not Part 1
The year is almost over and the last half of this year will fly by just as fast as the first half.Are you on target for meeting your business goals for this year?If you answered yes, congratulations!Keep reading for ideas that will help you stay on track.
For Ongoing Success, Make Marketing a Habit
Make Marketing a Must, Not a MaybeWhen business is booming, it's easy to put marketing on the back burner. Why focus attention on getting new customers when you already have all you can handle? The reason is simple: when things slow down, you want to have new clients in the pipeline.
How To Bond With Customers So That They Stay With You Longer
How many of your customers are loyal customers? More importantly do you know why they are loyal customers?Customer loyalty has been a buzz term in marketing for some time and with good reason. Estimates suggest it can cost 5 times as much to get a new customer as it does to keep an existing one.
Big Ticket Marketing in 28 Minutes
I read an article recently about how many mainstream retail companies are using the standard 28 minute infomercial to moreeffectively target customers and sell their products.Now, I have to confess, I have never used an infomercial to market a Big Ticket product.
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